Course info

This course is divided into four parts that designed to :

Module 1 and Module 2 give an explicit overview of tourism and industry. It begins with the study of tourism by tracing back in time its activities and foundations. It also presents the important terms used throughout the course.  It discusses the vital concepts of different sectors of the industry

Module 3 and Module 4 It explains the importance of intermediaries in the distribution of tourism services. It describes the roles of travel agencies and tour operators in bringing tourists to tourism and hospitality industry altogether. It discusses the shape of of tourism marketing and how technological changes affect the tourism industry